Proximity (both physical or virtual) can give the illusion of intimacy. If we’re not careful, we forget what it really means to give and receive true frienship and opt for just being friendly.

Maybe it’s time to be honest with ourselves about the quality of our relationships, to truly identify the real friends in our lives and invest deeply in them. After so many parties, trips, conferences and dinners, maybe it’s time to build a true community, not just a network of endless connections that feeds our collective ego.

The future of connected devices is content in “chunks,” not pages. Smaller, discrete content objects can be dynamically targeted to specific platforms and assembled into new containers on the fly. Which content and how much content appears on a given screen or interface will be defined by a set of rules, informed by metadata. Content will break free of the page and “live” in lots of different places.
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We need to change the way we think about our process and workflow. Specific development approaches — whether it’s responsive design or another technique — are useful technical solutions, but they don’t solve the underlying problem.

As with all major technology innovations, the heart of this challenge is the people side of the problem. People who create and publish content need new tools and new approaches to help them understand how digital publishing is different from print. Our content management technology and workflow need to adapt and evolve too, so that users can envision how their content will be consumed on different devices. We need new ways of thinking about content publishing that make it clear to content creators what it means that the web isn’t print.